Meet the Human Difference |
Kimpton Hotels
IHG’s boutique hotel chain, Kimpton Hotels, prides itself on ‘ridiculously personalised stays’, anchored in its team of hosts who are ‘unscripted’ and empowered to bring a little part of themselves to work. So, for the launch of the new Kimpton Maa-Lai Bangkok, we asked guests to meet us at the hotel to experience what the ‘human difference’ could do to change their stays.
To tease the new hotel,
we spotlighted the different types of ‘meetings’
that awaited guests and invited them
to meet us at Kimpton Maa-Lai Bangkok.
Then, we showcased the power of the
Human Difference with a twist on hotel reviews -
inviting artists to stay at the hotel,
and leave a review that our audience
could feel, smell, and experience.
Credits:
For Iris Worldwide, Singapore
Ed Cheong (Executive Creative Director)
Yashas Mitta (Creative Director)
Vanessa Tan, Elvin Villar (Creative Group Heads)
Michelle Tan (Producer)
Josh Trigg (Film Director)
VHQ Production (Post House)
Fuse (Audio Design and SFX)